Watchuseek Blog

Friday, July 8, 2011


Quality first: Blacksand Uniformity and Uniformity Joaillerie

Blacksand Uniformity is a new high-end watch brand which prefers to let its strong and enigmatic looks do the talking, for there is little as yet for watch lovers to digest in terms of hard facts or sublime hyperbole for that matter. The manufacture’s description of the watch as ‘a new watchmaking style that embodies the conjugation of time itself, combining a modern present with a classic future’ shows however that owner Alain Maouawad is taking things seriously.

COSC and Chronofiable movement

Blacksand Uniformity’s strongly curved case houses a finely crafted movement the Swiss automatic Blacksand calibre 1970 with 35 jewels, a COSC- and Chronofiable-certified movement that beats at 28,800 vibrations per hour and has a five-day power reserve.

46mm case

The hands and hour-markers light up the shimmering opaline dial, ensuring maximum readability at all times. The case is available in grade 5 titanium, tantalum, 18kt rose gold and sandblasted matt ceramics and measures an impressive 46mm.

The dials are available in black, black gold or white with a choice of rhodium treated hour-markers with blue-emission Superluminova or Arabic numerals made of composite Superluminova in high relief.




Uniformity Joaillerie

The Uniformity collection is now further enhanced by the addition of a fine jewellery model 'Uniformity Joaillerie', with the lugs overlapping its case encrusted with diamonds.
The purity of no less than 276 Top Wesselton VVS 3.60ct. round diamonds accentuates the distinctively curved rose gold case housing a workshop-crafted movement.



Blacksand Genève founder


The founder of Blacksand Genève , Alain Maouawad, hails from the jewellery business and his stated aim is to create watches worthy of the highest standards of the independent watchmaker. All Blacksand timepieces are entirely manufactured in Switzerland with the maxim “Always rise above the expected”.

And with prices anywhere between US$10,000 and $20,000 for the Blacksand Uniformity and considerably more for Uniformity Joaillerie, we must assume this also applies to the price.

Featured watch brands

Casio Edifice

Blog archive

RSS feeds

Watchuseek sponsors