'Life is really very simple, but we insist on making it complicated.' Confucius
The new a.b.art Serie MA, which features the brand’s minimalist design approach comes with a single purpose of thought and construction. An elegant dial with the simplest of hour, minute and second hands sweep across Bauhaus style numerals. At 6 o’ clock there’s a small date aperture – and that’s your lot.
The brand worships not at the altar of glitter and glamour but at the altar of low-key shapes and impeccable Swiss quality.
The watch (like the Dievas Focal diver) runs on an ETA 2824-2 movement and is available either in blackest black or a crisp clean white dial. The strap is of pure black leather.
Movement: Automatic, ETA 2824-2, Swiss Made
Number of jewels: 25
Movement frequency: 28,800 vph
Movement decoration: N/A
Functions: Hours, minutes, seconds, date
Power reserve: 38 hours
Case material: Stainless steel, brushed
Bezel material: Matches case
Crown material: Matches case
Case shape: Round
Bezel shape: Round
Case size: 44.00 mm
Lug width: N/A
Case height: N/A
Dial: Black (pictured) or White
Hour markers: Baton-shaped
Water resistance: 30 meters
Strap: Black natural leather strap
Case back: Screw-down, mineral glass